Recently, the College of Humanities won 2 first prizes, 4 second prizes and 8 third prizes in the Jiangxi Region of the 14th National Student Advertising Art Competition, and the total number of prizes won was a record high compared with previousyears.
It is understood that the Jiangxi Contest received 3,245 entries from 78 colleges and universities in the province, from which 525 winning entries were selected, with a winning rate of about 16.2%. Among the works submitted by our college in Ba video category, Bb microfilm category and Bc short video category, 12 works were awarded, with a winning rate of 46.2%, far exceeding the average winning rate of theprovince.
(Data from the Jiangxi Organizing Committee of the GrandPrix)
The College of Humanities has always attached great importance to the implantation and application of the "Grand Prix" in the professional practical teaching system, deeply integrating the subject competition with the professional teaching and constructing the highland of innovative talentscultivation.
It is reported that the National Student Advertising Art Competition is guided by the Department of Higher Education of the Ministry of Education, and co-sponsored by the China Higher Education Society and the Teaching Guidance Committee of Journalism and Communication in Higher Education. The competition has been included in the list of the national competition for university students, and it is a national university arts competition with large scale, wide coverage of higher education institutions, large number of participating teachers and students, high standard of works, welcome by university teachers, and large social influence. The competition takes the real marketing projects of enterprises as the proposition and combines with teaching, which is a practical teaching platform that correlates teaching and market. At the same time, the competition brings into play the wisdom and creativity of college students, cultivates their innovative consciousness and problem-solving ability, and demonstrates the academic level and spirit of the new generation of collegestudents.
